Founded by Karen Ruimy in 2016, Kalmar is a London-based resortwear brand, with a focus on ready-to-wear.

Built on the values of wellbeing and self-care, everything Kalmar creates is designed to empower the woman who wears it. These are designs that elevate, but never overwhelm; the Kalmar woman understands that the biggest luxury is to feel confident in herself.
Our printed kaftans, dresses, swimwear and sandals capture the bohemian-inflected glamour of Marrakech in the 1970s – a nod to Karen’s Moroccan heritage.

Kalmar is stocked at Matchesfashion.com, Harrods, Salt in London; Etoile in Dubai; Christine Accessories in Melbourne; Edit Lifestyle in Singapore and Concrete Bungalow in Miami.

Kalmar is soon to launch a wardrobe of wellbeing fragrances and beauty products that revive the senses and nourish the soul.

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